By utilizing Web 2.0 marketing strategies such as social media, companies have adapted to changing communication technologies and expanded their reach. Why Facebook? Facebook allows...
What are QR Codes? Quick response (QR) codes are 2D barcodes that are readable by Smartphones and PC cameras that have downloaded the reader software....
Make any printed piece interactive by creating an online publication of your work. Create a virtual magazine, flyer, or catalogue that allows your business to...
What are PURLs? Personal URLs (PURLs) are a form of one-to-one marketing that generates substantial ROI, while at the same time helps you collect valuable...
Direct mail marketing allows you to deliver a message directly to your customers and can offer a positive return on investment A direct mail marketing...
E-mail marketing should not be overlooked when executing a multi-channel marketing campaign. Whether it’s customer relationship management, sales lead development, a significant donor cultivation effort...